In 1978, Barbara took out a $7 ad in a New York City newspaper to advertise her professional organizer business. For 20 years, she focused her business on organizing paper and physical clutter for home offices and organizations. Then the Internet Age came about, and she utilized her principles and expertise to help clients with digital clutter.

Over the past 40+ years Barbara has helped 1000's of companies, and became an icon and top expert in the industry. She has been featured on national media platforms such as Good Morning America, The Today Show and CNN Nightly News. She has also been showcased in publications including USA Today, New York Times, Fast Company, Reader’s Digest, Real Simple and Guideposts. She is currently a contributing writer for Formidable Woman magazine.